Luxury fragrance house Memo Paris has teamed up with Groupe GM, a leader in the guest amenity industry, to highlight its fragrances in the brand’s very first hotel line.
Irish Leather
Founded in 2007 by husband-and-wife Clara Molloy and John Molloy, Memo Paris is one of the pioneers of niche fragrance market. The brand’s scents are evocative of real or imaginary travel destinations, thanks to complex compositions, unexpected notes and high-quality raw materials. Memo Paris is sold in more than 40 countries. The brand has its own boutique at 24 rue Cambon, in Paris, France.
For this very first hotel line, Groupe GM and Memo Paris have selected the iconic Irish Leather scent, inspired by the green landscapes of the co-founder’s homeland.
“Notes of Juniper Berry Oil, Green Mate Absolute and Leather Accord will transport hotel guests, evoking a crisp Irish countryside morning with its wintery-fresh aroma,” said Groupe GM in a press statement.
The black and gold packaging of the line features a unique geometric pattern with stylized horses.
Eco-design
The Memo Paris hotel line contains up to 98 percent ingredients of natural origin and features 40ml plant-based tube products with recycled plastic caps. A 30g bar certified RSPO soap is also available.
The range also features large format dispensers available in liquid soap, shower gel, shampoo, conditioner, and body lotion, such as the 300 ml recycled plastic Ghost dispenser that comes in a rectangular shape evoking the famous Memo fragrance bottles. As its name suggests, this dispenser is fixed on a hidden rail, creating the illusion that the product is levitating. These dispensers feature luxurious gold caps for the Memo Paris hotel line, imbuing even more sophistication to the hotel bathroom space.
Additionally, the hotel line offers a safe and clean refillable large-format EcoFill dispenser with sealed refill pouches, which includes double-sided visibility windows and takes only seconds to change the pouches, making it easier, cleaner, and faster for housekeeping.
