Innovation & new products
Natura to launch a line for men in France
Brazilian cosmetics giant, Natura, is preparing to launch a men’s line in France. Building on its success in Latin America, where it...
Mascaras like crazy
Ancorotti Cosmetics and Geka World have just unveiled their first collection, whose main theme is femininity. This collection truly...
Cosmetic pencil sharpeners become green with Eisen
Eisen, a German company specialized in the manufacturing of pencil sharpeners, in particular for the cosmetics industry (some 200 million...
Alcan’s make-up strategy focuses on “the three WOWs”
A proper understanding of trends, a proper formula, a proper applicator and a proper packaging are the four pillars of the strategy that...
Oekabeauty: a new series of applicators for lip gloss and mascara
The German company Oekametall, based in Bamberg, near Nuremberg, at the heart of Franconia, is about to launch with its division...
Kosmoda: The latest in make-up powders
Present at Cosmoprof Bologna for the first time under this name, Kosmoda srl, exclusively specialized in the production of make-up...
L’Occitane debuts peony-inspired makeup line
The French beauty brand has launched at the beginning of April, a peony-inspired makeup line, a flower which is a sensuality and beauty...
Eternelle : perfuming is an art
The new balloon pump atomizer by Aptar beauty+home, that will be presented as a preview at Cosmoprof Bologna, gives luxury perfumes the...
Womanity.com: towards a new generation brand?
Through the launch of womanity.com, Thierry Mugler aims much more than the creation of a virtual community or a new type of customer...
Blue Marble Energy and Sweet Anthem Perfumery partner to launch carbon neutral fragrance
Two Seattle-based companies, Blue Marble Energy (BME), a producer of biochemical and bio-energy products using hybridized bacteria as an...
