Dandruff is a widespread scalp condition, resulting in oily yellow flakes, itching and often, inflammation. The overgrowth of Malassezia, a yeast family commonly found on the most oily parts of human skin (scalp, face, and upper part of the body), is a key causal factor for this condition. “Although naturally present in the skin microbiota, environmental factors can upset this balance, triggering the onset of dandruff,” Givaudan Active Beauty explains.

Comprehensive action

To eradicate dandruff and restore scalp health, Givaudan Active Beauty is launching a new botanical active that addresses both the root causes and symptoms. Named DandErase [1], the new ingredient is crafted by Green Fractionation from the petals of Crocus sativus L., commonly known as saffron, sustainably sourced in Morocco.

According to Givaudan Active Beauty, DandErase offers a comprehensive action on dandruff causes and symptoms: inhibiting the growth of Malassezia; reducing inflammation and erythema; mitigating itching and scalp discomfort; restoring the barrier function of the skin and scalp; balancing the microbiome for long-lasting anti-dandruff effects.

Up to 95% reduction in dandruff

Clinical trials demonstrate that DandErase rivals leading anti-dandruff shampoos, achieving up to a 95% reduction in dandruff within three days for all participants.

“By rebalancing the scalp microbiome, it effectively soothes itching and inflammation while preventing rebound effects,” Givaudan emphasizes.

Furthermore, Givaudan has noted a long lasting efficacy of the new active. According to the personal care ingredients provider, benefits that last beyond the treatment, with dandruff continuing to reduce even two weeks after stopping treatment. This long-lasting efficacy is attributed to DandErase’s ability to stabilize the scalp’s microbiome and selectively target the Malassezia genus.

"DandErase is a 100% natural origin, low-carbon botanical active developed as part of our circular beauty strategy. Selected from hundreds of candidates, it harnesses the power of precious, potent and rare upcycled crocus flowers, infused with unique molecules. DandErase is the only sustainable and revolutionary dandruff solution," commented Romain Reynaud, Research & Development Director at Givaudan Active Beauty.

DandErase will be officially launched at the upcoming in-cosmetics Global trade show, taking place in Amsterdam, Netherlands, on April 8-10, 2025.