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World class news for the beauty and cosmetics industries
Fliss Trew

Media and Marketing Strategy

Fliss Trew is Strategic Business Director at Cream. She works with brands to build rich and creative concepts for their media and marketing.

Fliss has 10 years’ experience of cross-media solutions, working at Liberty Fragrance, Elle and Marie Claire. Her deep working knowledge of beauty and fragrance brands, paired with her business-focused creativity, enables her to illuminate our understandings of brands, their marketing, and how people respond to them.

Cream is a boutique media and marketing agency delivering solutions for luxury and premium brands. It creates remarkable interactions between audiences and brands, and is one of the fastest growing privately owned companies in the UK.

Website:
www.creamuk.com

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Meiyume leverages AI for four beauty collections at the cutting-edge of trends

Meiyume leverages AI for four beauty collections at the cutting-edge of trends

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Laboratoires Expanscience: A pampered barrier function

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Cosmoprof North America returns to Las Vegas from July 23-25, 2024

Cosmoprof North America returns to Las Vegas from July 23-25, 2024

After a successful inaugural edition in Miami and a landmark 20th-anniversary celebration, Cosmoprof North America...

The Korean ZAlpha & their attitude towards beauty

The Korean ZAlpha & their attitude towards beauty

Zalpha, the fusion of Gen Z and Alpha born between 1997 and 2024, currently constitutes a remarkable 25% of South Korea’s population —a...

Meiyume leverages AI for four beauty collections at the cutting-edge of trends

Meiyume leverages AI for four beauty collections at the cutting-edge of trends

The B2B beauty solutions provider will introduce to its customers four new collections of turnkey formulas of skin, sun and hair care and...

Cosmetic Ingredients - April 2024

Cosmetic Ingredients - April 2024

The 2024 edition of in-cosmetics Global, which will be held in Paris from April 16 to 18, 2024, will once again be an opportunity for...

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