As global demographics grow older, the beauty industry is undergoing a transformative shift, embracing the concept of longevity and redefining standards of beauty to cater to consumers of all ages.

Discussed across industries, researched extensively across the world, and even trending on social media, ‘longevity’ is now more than just a buzzword and is significantly impacting some of the latest innovations within the industry,” highlights Beautystreams.

The beauty trends agency is gathering a panel of experts on Tuesday, June 11 to explore what exactly does the concept mean in the context of beauty, and how is it reshaping the market today.

Doctors, researchers, and beauty industry players will share their unique perspectives around longevity during an exclusive symposium in Paris.

The line-up includes:

 Doctor François Sarkozy, President of FSNB Health & Care and Tous pour la Santé, and author of "Vieillir heureux, c’est possible !"
 Céleste Grossgold, Global Head of Innovation, New Frontiers of Beauty at L’Oréal
 Doctor Michèle Verschoore, Dermatologist, expert in cosmetic science, dermatological research and health ethics
 Caroline Lanson, Co-Founder and President of MiYé
 Doctor Miria Ricchetti, Director of Research and Head of Research Unit at Institut Pasteur

LIFELONG CARE: The Changing Face of Beauty in the Age of Longevity

When? Tuesday, June 11, 2024 from 9:00 a.m. to 2:00 p.m.
Where? Salle Gaveau, 45, rue de la Boétie, 75008 Paris, France

Details and registration: Beautystreams Symposium June 11, 2024