Each year, In-Cosmetics, the leading trade show in cosmetic formulations, sets a new mark in the number of exhibitors. The 2013 edition should be no exception: With 12,500 m2 (134,500 sq ft) of stands already sold, organizers expect more than 600 exhibitors, against 590 for the 2012 edition in Barcelona, among which approximately 60 are first-time exhibitors at In-Cosmetics.
As this year the trade show is returning to Paris, it should also break its previous records in terms of number of visitors. "In-Cosmetics takes place in Paris every three years. Each time it is the edition for which we record the largest number of visitors," explains Cathy Laporte, Group Marketing Manager at Reed Exhibitions Ltd., The organizer of the event.
A special emphasis on perfumery
For the first time, in partnership with the French Society of Perfumers (Société Française des Parfumeurs - SFP), a space fully dedicated to the use of perfumes in cosmetic formulations will be made available by organizers. "We wanted to give a better visibility to a sector that is of interest to more than 30% of visitors," underlined Laporte.
Located at the heart of the exhibition space, this area, called "Fragrances In Cosmetics", will consist of presentation counters and will be complemented with a training session of three and a half hours dedicated to various topics, such as natural and synthetic ingredients, technical and formulation issues, regulations and consumer trends. A round-table themed "Perfume, pleasure, emotion and cosmetics" will host several key members of the SFP.
“The use of fragrances in cosmetics constitutes a large percentage of the work our 900 members do so we’re really pleased to be partnering with in-cosmetics 2013, , which today is the world’s leading international trade show for the personal care ingredients industry,” explained Patrick Saint-Yves, President of the SFP.
Tests and regulations
Like perfumers, professionals in evaluation and regulations will also have their dedicated area. "In a first phase, this area will mostly host new exhibitors, but we will create a specific route enabling visitors to identify all the exhibiting companies in this sector. Our goal is to group them all in the same area as of the 2014 edition, which will take place in Hamburg. This sector is the one that is enjoying the fastest growth among our exhibitors," said Laporte. "Specialists in assessment protocols, formula optimization or in regulatory compliance are the unavoidable interface between ingredients and finished products," she added.
The H2O route
Finally, it is water and its use in cosmetics that will be the thematic route of the 2013 edition, with twenty participants and many varied themes such as reducing the water footprint, moisturising actives, water as an active ingredient (in particular outstanding waters such as water from Tasmania, glacier water,...) which will therefore concern both formulation and industrial or environmental processes.
