With 6,445 visitors, an increase of 7.5% compared to last year’s edition, the ADF&PCD tradeshow successfully moved to the Porte de Versailles exhibition centre. Thanks to the new venue the show also doubled the exhibition area (11,000 m2) and increased the number of exhibitors from 350 in 2016 to 420 this year.
« In 2017, we broke all our records in terms of attendees and exhibitors. We wish to thank our exhibitors for the exclusive launches presented at the tradefair, the magnificent presentations, and in particular the stand designs prepared for this edition at a new venue. We also wish to thank all the players in the sector for having attended this great annual gathering at the beginning of the year, » said Christelle Anya, ADF&PCD Director, Paris and New-York.
Among the professional visitors who registered to addend the show to discover the latest innovations, technical advances and packaging trends featured during the event, the organisers mentioned several companies such as Ales Groupe, Alkos Cosmetiques, Amorepacific, Annick Goutal Parfums, Auchan International, Beiersdorf, Birchbox, Burberry, Bourjois, By Terry, Cartier, Chanel, Clarins, Cinq Mondes, Colgate Palmolive, Coty, Danone, Diptyque, Etam Cosmétique, Groupe Rocher, Decathlon, Henkel, Hermès, Interparfums, Kanebo Cosmetics, Laboratoires Nuxe, Laboratoires Pierre Fabre, l’Occitane, Louis Vuitton, Martell Mum Perrier Jouet, Moet hennessy, Parfumerie Fragonnard, Payot, Procter & Gamble, Sephora, Shiseido, Unilever...
« The vast majority of our suppliers are there. It is important for us to exchange, cultivate relations or create new contacts, » said Wilfried Duivenvooerden, Unilever.
According to the organisers, the success of this new edition - the 11th edition of ADF (Aerosol & Dispensing Forum) and 13th edition of PCD (Packaging of Perfume Cosmetics & Design) - can be explained in particular by the quality of the exchanges. “Whether formal or informal, the meetings between suppliers and clients contributed to the added value of the event and enabled all the attendees to share their experience, talk together and begin new projects,” they highlighted.
The conferences
Numerous highlights also punctuated the event.
The conferences provided for exchanges and discussions on market skills and innovation, of paramount importance for the business. Organized around different, simultaneous sessions at the very heart of the event, the conferences chaired by industry experts took stock of numerous, highly relevant topics :
– For ADF, technical advances in the area of aerosol production technology, European and American regulatory changes, plastic in the design of aerosol cans, 2.0 digital printing.
– For PCD, the presentation of smart, customizable personal care products, new concepts to enrich customer experience, 3.0 perfumes, how to magnify packaging or anticipate consumer needs thanks to personalized, connected packaging.
ADF&PCD Awards
The two traditional ADF and PCD Awards ceremonies highlighted the work of packaging and development teams on cosmetics innovations, and aerosol and dispensing innovations placed on the European and international market in the course of 2016 in various categories
The 2018 edition of ADF&PCD will be held on January 31 and February 01, at the Porte de Versailles exhibition centre in Paris, France.
