Kenzo Parfums selected Topline Products to create the packaging for its latest launch: white lotus enriched anti-aging skincare line Belle du Jour’s Fantastic Fluid.
Following on the brand’s White Lotus Serum and eye-contour cream Angel Eyes in the Belle de Jour range, previously developed by Topline Products, this new item features standard airless packaging made of PP. The pack protects the formula and allows the user to dispense the desired product dose.
Created in PCTA, the bright white outer bottle offers a streamlined design with slightly curved, soft and smooth lines. In terms of decoration, the body features groove engraving and silk-screening decoration. The cap that is also injected in PCTA is decorated with a lotus flower applied through hot transfer film, which shows the nuanced shading of the flower’s petals.
Kenzoki’s Fantastic Fluid Belle de Jour was launched mid-January in select perfumeries.
