The benefits of our boards continue to be recognised across different markets. They are used in many innovative ways to help improve the shelf appeal and functionality of packaging,” states Mika Paljakka, VP Sales EMEA, Metsä Board. “We would like to extend our congratulations to everyone who participated in the vision, design and production of the winning cartons.

The winning cartons, using Metsä Board products, were the following:

CARTON OF THE YEAR
My. Von Erl
Carton producer: A&R Carton Graz
Brand owner: Von Erl
Paperboard: Metsä Board’s Carta Solida

BEAUTY & COSMETICS
Flormar All Eyes on Me Collection
Carton producer: Printpark
Brand owner: Kosan Kozmetik
Paperboard: Metsä Board’s Carta Solida

FOOD
Coffee Capsules
Carton producer: Rattpack Group
Brand owner: Amann Kaffee
Paperboard: Metsä Board’s Carta Elega

The Award Gala was held on 15 September in Antibes Juan-les-Pins, France.

This year, the Pro Carton ECMA Awards celebrated its 20th anniversary. During this period, this competition has become the most prestigious European prize for carton packaging. The jury is looking for excellence in design, convenience, brand communication and the major role paperboard plays as a sustainable packaging material. Pro Carton ECMA Awards 2016 achieved a new record in terms of entries.

Last year, cartons using boards from Metsä Board won four awards in the 2015 Pro Carton ECMA Awards. The winner of The Beauty & Cosmetics Category was the Müller Soft Star Tissue Duchesse pack, which used Metsä Board’s Carta Solida.