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Packaging & design

Laffon: “Remain the specialist in make-up compacts in Europe!”

If there is only one standing, we will be that one!” A maxim that continues to make sense for this Italian manufacturer of plastic injection moulded parts (20 million pieces per year!) located a few kilometres from the centre of Milan. Historically focused on the production of make-up cases, the firm (100 people, € 12 million in sales) continues to modernize its production system by automating it. A strategy which is paying off in times when European brands are relying again on European suppliers. Overview with Monica Crosta, Commercial Director.

Premium Beauty News - Laffon was created more than 25 years ago! A long track record and a true revival in 2005!

Monica Crosta - Laffon was founded in 1982 by two entrepreneurs. From 1989 to 2005 it was part of the Techpack-Alcan Beauty Group, thus becoming the supplier of the biggest players in the cosmetics industry at an international level with a specificity, that of offering standard packagings with exclusive designs.

After recovering its independence in 2005, the firm continued to expand its range of standard packaging solutions, while still focusing evermore on providing comprehensive and custom solutions. We are therefore indeed specialized in the development and production of make-up packaging, but we prefer to consider ourselves as a service provider, serving our customers.

Premium Beauty News - Your activity does not stop at make-up cases?

Monica Crosta - True, we also produce mascaras and lipstick tubes and lipgloss, but our vocation is really, and increasingly, focused on make-up cases. We have invested a lot in recent years to modernize and automate our production lines with 27 brand new injection machines and 4 fully automated lines capable of making a complete case, including its packaging.

Premium Beauty News - You produce in Italy for the European market?

Monica Crosta - That’s right! The European market, which had been deserted in the last ten years, is starting to become attractive again, and more than sufficient for us. To sell in the United States or elsewhere, you must be able to produce locally.

See online : www.laffon.it

Interview by Jean-Yves Bourgeois

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