Follow us twitter facebook
Edition: Global
Click here to subscribe toour free weekly newsletter click here
Industry buzz

Covergirl unveils makeup collection for women of colour

Covergirl is doubling down on inclusivity with the launch of a new makeup range designed specifically for women of colour.

The Coty-owned cosmetics brand has announced the release of its ‘Full Spectrum Collection,’ an extensive series spanning foundation, primer, eyeshadows, lipsticks and more. The entire series has been created with dark skin tones in mind, with “super rich pigments and bold shades that stand out,” according to an Instagram post from the brand.

To this end, the line - which is now available at Ulta Beauty in the USA - includes purple lipsticks, eyeshadows ranging from teal and lime green to metallic gold, and creamy blusher in sunset shades. The products cost between US$6.92 and US$13.49.

Celebrating diversity has become an explosive beauty trend over the past year, with multiple brands expanding their shade ranges to suit a wider range of skin tones. High-profile examples include the vegan beauty brand Milk Makeup, which recently added eight new hues to its ’Blur Foundation’ series, as well as NYX Cosmetics, which launched a brand new ’Can’t Stop Won’t Stop’ foundation in 45 shades this summer. Too Faced recruited blogger and influencer Jackie Aina to expand its ’Born This Way’ foundation shade range in June, and Tarte Cosmetics boosted its “Amazonian Clay” foundation range from 25 shades to 40 back in May.

Premium Beauty News with AFP/Relaxnews

© 2018 - Premium Beauty News - www.premiumbeautynews.com
latest news
Focus
Luxe Pack New York is moving to The Javits Center for the 2019 edition, to be held May 15-16

Luxe Pack prepares for its second Los Angeles edition and announces new venue in New York

With the beginning of a successful extension in California, 2018 proved to be a momentous year for Luxe Pack, the business to business tradeshow dedicated to luxury packaging. The event will return to Los Angeles for its second edition on February 27-28, 2019 officially putting it on the map as a West Coast industry destination. (...)

read more
job opportunities
Experts’ views
New “Japonism”: a rising beauty trend

Caroline Moulin
New “Japonism”: a rising beauty trend

In France, 2018 was marked by successive exhibitions and cultural events dedicated to Japan to celebrate 160 years of friendship between the two countries. The “Japonismes en France” series held from Nov.22 to Dec.2, 2018, ended on a high note, with the opening of the Shiseido Japanese Beauty Station, a pop-up store which highlighted (...)

read more
Webinars
E-shop - latest publications
Regulations on the registration of cosmetic products in China (part2)
95.00 € excl. tax
Regulations on the registration of cosmetic products in China
200.00 € excl. tax
MARKET REPORT : Black & Multi-Hued Beauty Trends
4000.00 € excl. tax
Go to top ↑

Features

We use cookies to give you a better browsing experience. By continuing your visit to this site, you accept the use of cookies. Read more and set cookies
close