L’Occitane au Brésil inaugurated its latest home-boutique last November in Sao Paulo, Brazil.
“Entering the world of L’Occitane au Brésil is like setting foot in a beautiful Brazilian home surrounded by friends. Every detail counts, from the floor tiles, parquet flooring and plants to the large wooden table and sun-filled conservatory. The space is soft and joyous, calm and invigorating, singular and plural and colourful: a place where visitors can either whisper or speak out their minds and take in their surroundings by looking, feeling and touching the products. Each room is made to be discovered in its smallest detail, finding beauty where you least expect it,” explains Centdegrés, the French agency that designed the new shop.
This unique concept is characterised by a very Brazilian energy, a casual elegance and its commitment to various communities and artists of the country. The original retail space is one of the first in Brazil to show clients a new and modern way of consuming.
Centdegrés’ subsidiary in Brazil has collaborated with L’Occitane au Brésil for the last 2 years on the brand’s boutique design and new products development.
