Follow us twitter facebook
Edition: Global
Click here to subscribe toour free weekly newsletter click here
Packaging & design

CapScent, the next generation samples

Newcomers on the sampling market, CapScent capsules, proposed by the Saabelis Company deliver a new consumer experience in terms of application gesture. Suiting every cosmetic application (perfumes, skincare, nails polishes, oils, serums, lotions, etc.), with no need for reformulation, they can be personalized at will, in any shape, colour or decoration.

CapScent is a small very thin glass or plastic capsule, in which is placed the product, a capsule, which in turn is integrated in a larger flexible capsule that will release the texture it contains when slightly squeezed. The soft touch flexible envelope made of low density copolymer is completely waterproof and can take any imaginable shape. To experiment the discovery of a nail polish, for example, it is possible to add an application brush.

Original, fun and quick to use, this patented solution meets growing demand for small single-dose formats, travel products, test samples or discovery set boxes.

Many emerging brands or luxury brands like Estée Lauder rely on CapScent for the successful launch of a new product because the capsule illustrates novelty,” emphasised Agnion Mpiere, creator of the product and President of Saabelis.

The product is available in sizes ranging from 0.05 ml to 1.2 ml, from 5000 pieces at the price EUR 0.4 for the standard version.

Kristel Milet

Portfolio

© 2017 - Premium Beauty News - www.premiumbeautynews.com
latest news
Focus
spip-vignette

An art exhibition with perfume at its heart

From 21st June to 17th September 2017 an exhibition dedicated to perfume is held at the Somerset House in London with the partnership of Givaudan Fragrances, Coty, Liberty and Peroni Ambra. The galleries will transform into a series a scent-based installations showcasing the inspirations and skills of modern perfumery. The exhibition (...)

read more
job opportunities
Experts’ views
US retail: Apocalypse or evolution?

Laurence Bacilieri
US retail: Apocalypse or evolution?

American retail is in freefall, and its sales revenues have been deeply affected by 3,500 stores going out of business, not to mention the difficulties Macy’s, Sears and K-Mart are facing. Unlike the banking sector, the main actors of retail are rapidly restructuring their networks of sales points because of the rising price of rent - (...)

read more

Features

We use cookies to give you a better browsing experience. By continuing your visit to this site, you accept the use of cookies. Read more and set cookies
close