Is it by chance or because of external growth opportunities, be it as it may, leaders at Verpack regularly help their group reach another milestone in its development every two to four years. Originally operating in glass processing and decoration [1], and thermo-moulding, the firm who was achieving in the first years of the current decade 30 million euros in turnover, has successively acquired les Cartonnages Guillaume, in 2000, then Allpack in 2002 and, in 2006, the folding boxes and mounted boxes activity of the CLP company, formerly owned by the Chesapeake Group, recovering at the same time a sales office in Hong Kong. Then in 2009, managers at Verpack’s decided to move to Tunisia in a brand new plant in Sousse, 150 km from Tunis, a production unit covering 3500 m2, employing around fifty people, and specialized in the manufacture of set-up boxes.
The year’s revenue objective for the Tunisian plant is two million euros. “We legitimately have high ambitions for this unit in Tunisia", explains Jean-Claude Viers, CEO, “and of course, as a consequence, we will be less active in Asia, even if we are keeping our entity in Hong Kong and the business partnerships we have developed locally”.
Next step? "Most certainly a presence in other segments of the packaging industry," confides Jean-Claude Viers. To be continued...
