Rexam’s efforts in the design of quick-priming fine mist and lotion pumps apparently yield fruitful results.
Whether for the luxury sector or the mass market, cosmetic brand owners worldwide choose Rexam Personal Care’s pumps. The Nea lotion pump, for instance, was selected by Natura for its Diversa liquid foundation, and the ultra-low profile lubricant-free XD-11 fine mist pump was chosen by Lolita Lempika for its new Si Lolita fragrance.
“There is an art to designing and developing pumps that offer quick priming operation and retain flawless quality for the entire life of the product,” said Julie Vergnion, Product Manager, Rexam Personal Care Division.
“The secret lies in our ability to optimize the configuration of the pump which is entirely contained within the bottle neck, and to design a venting hole ensuring controlled pressure equalization. The dip tube also plays a role in priming, even though it is invisible,” she said.
“The high output of our pumps results in quick priming with just two to three strokes in the case of our XD-11 fragrance pump.”
