Tim Eaves, Quadpack

Quadpack, a European supplier of cosmetic packaging, recently announced it has entered into a distribution agreement with Brivaplast, one of the leading manufacturers of make-up packaging in Italy.

Renowned for its mascara brush and lip gloss technologies, Brivaplast also offers bespoke components and services. Brivaplast runs its own manufacturing facilities in Italy and China.

In practice , Quadpack is becoming the exclusive reseller of Brivaplast mascara, lip gloss and eyeliner containers and accessories in the United Kingdom, Spain and Australia.

Quadpack, which announced recently its intention to focus more on the colour cosmetics market, deems Brivaplast to be the best possible partner. “Brivaplast and Quadpack are a natural fit. We are able to offer an experienced and reputable route to market in, while Brivaplast has a stronghold on innovation in high-tech colour cosmetics and their strength in R&D and manufacturing,” explains Tim Eaves, Quadpack CEO.

Furthermore, Quadpack has just acquired a majority stake in Spirit, a promotional company that provides GWPs (gifts with purchase) to the health and beauty industries. “The companies share the same customer base and offer complementary products to the same industries,” Tim Eaves says.