Nine months before its next edition, MakeUp in Paris is about to reach its target to increase the number of exhibitors by 50%.

Companies who had attended the first edition will return en masse, and most of them have also asked to double their exhibition surface. Given the number of new requests, surface floor bookings are on the brink of being completed,” says Sandra Maguarian, show manager.

The organisers of the event that will be held on the 23rd & 24th of June 2011 at the Carrousel du Louvre have the clear intention to preserve the professional, friendly, lively characteristics that made the first edition successful.

Professional because the entire make-up industry, from formulation to full service including packaging will be even more widely represented, friendly, because the stage setting planned by architects will surprise quite a few, lively because MakeUp in Paris will gather international make-up schools and make-up artists for live animations putting exhibitors’ products in the spotlights.”

MakeUp in Paris, 2010